From the start, we knew words and pictures alone wouldn’t be enough to launch Landsea Homes’ new High Performance Homes program into the world. When an idea touches nearly every part of daily life, it demands something bigger—more experiential and more engaging.
The clear answer came from behind the lens and onto screens everywhere: a clever, commercial-quality video series. From casting calls, auditions, and DP interviews to script development and storyboarding, our 32-person crew delivered a cinematic campaign that brought the vision to life.
From Apple-powered technology to sustainable building practices, each video needed to convey a story of home that was more connected, convenient and healthier than ever.
Adding to the mix, the website experience plus digital and experiential marketing all came together to showcase a builder with homes that truly change everything.
From Apple-powered technology to sustainable building practices and energy efficiency, each video needed to convey a story of home that was more connected, convenient and healthier than ever.
Adding to the mix, the website experience plus digital and experiential marketing all came together to showcase a builder with homes that truly change everything.